
Strategy for Sustainability: A Business Manifesto
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The definitive work on business strategy for sustainability by the most authoritative voice in the conversation.
More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, Dell, Toyota, Procter & Gamble, Nike, and Wal-Mart - that are implementing integral, rather than tangential, strategies for sustainability. What these companies are doing illuminates the book's practical framework for change, which involves engaging employees, using transparency as a business tool, and reaping the rewards of a networked organizational structure.
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Leave your quaint notions of corporate social responsibility and environmentalism behind. Werbach is starting a whole new dialogue around sustainability of enterprise and life as we know it in organizations and individuals. Sustainability is now a true competitivestrategic advantage, and building it into the core of your business is the only means to ensure that your company - and your world - will survive.
Liked Strategy for Sustainability: A Business Manifesto? Here’s where I’d start.
These suit anyone who liked Strategy for Sustainability: A Business Manifesto. Sign in and mark a few books for picks shaped around your own taste.
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Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage Shares business, sustainability, green -
The Necessary Revolution: How Individuals And Organizations Are Working Together to Create a Sustainable World Shares sustainability, business -
The Sustainability Revolution: Portrait of a Paradigm Shift Shares sustainability -
The Big Pivot: Radically Practical Strategies for a Hotter, Scarcer, and More Open World Shares business, sustainability
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