Keep It Fake: Inventing an Authentic Life

In his new book Keep It Fake: Inventing an Authentic Life, Eric G. Wilson investigates this phenomenon. He draws on neuroscience, psychology, sociology, philosophy, art, film, literature, and his own life to explore the possibility that there's no such thing as unwavering reality. Whether our left brains are shaping the raw data of our right into fabulous stories or we're so saturated by society's conventions that we're always acting out prefab scripts, we can't help but be phony.

But is that really so bad? We're used to being scolded for being fake, but Wilson doesn't scold—because he doesn't think we need to be reprimanded. Our ability to remake ourselves into the people we want to be, or at least remake ourselves to looklike the people we want to be, is in fact a magical process that can be liberating in its own way. Because if we're all a bunch of fakes, shouldn't we embrace that? And if everything really is fake, then doesn't the fake become real—really?

In lively prose—honest, provocative, witty, wide-ranging (as likely to riff on Bill Murray as to contemplate Plato)—Keep It Fakeanswers these questions, uncovering bracing truths about what it means to be human and helping us turn our necessary lying into artful living.