Author

Denis Higgins

1 book

Books

  1. The Art of Writing Advertising: Conversations with Masters of the Craft: David Ogilvy, William Bernbach, Leo Burnett, Rosser Reeves, 1968

“If you like Denis Higgins, you might like these writers too.”

  1. Bob Levenson Bill Bernbach's Book: A History of Advertising That Changed the History of Advertising
  2. John Hegarty Hegarty on Advertising
  3. Teressa Iezzi The Idea Writers: Copywriting in a New Media and Marketing Era
  4. Jon Steel Truth, Lies, and Advertising: The Art of Account Planning
  5. David Ogilvy Confessions of an Advertising Man
  6. Jim Aitchison Cutting Edge Advertising: How to Create the World's Best for Brands in the 21st Century
  7. Neil French Sorry for the lobsters
  8. Luke Sullivan Hey, Whipple, Squeeze This: A Guide to Creating Great Ads

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