The Popcorn Report
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Nobody has been more accurate about how to profit from the future than Faith Popcorn, who in her bestselling The Popcorn Reportreports on what we'll buy, where we'll work, and what we'll think in the next decade. For the corporate manager and the owner of a "kitchen table" business alike, The Popcorn Reportoffers hundreds of ideas for new products to create, new businesses to start, and new markets to capture. Here, too, are the market waves that are beginning to dominate your personal and profes-sional lives. Faith reveals how to chart the future's impact on your business, how to capitalize on the newest trends, and the ways in which emerging mar-keting techniques will revive the dying retail market. She also describes what impact these changes will have on your habits at work, at home, and at play. Here is every businessperson's chance to get the word on the future—now.
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00-01 William Allen White Children's Book Award Masterlist
Liked The Popcorn Report? Here’s where I’d start.
These suit anyone who liked The Popcorn Report. Sign in and mark a few books for picks shaped around your own taste.
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The Invisible Touch: The Four Keys to Modern Marketing Shares business, marketing, nonfiction -
The Age Curve: How to Profit from the Coming Demographic Storm Shares business, nonfiction, marketing -
The United States of Wal-Mart Shares nonfiction, business -
Everything I Know about Marketing I Learned from Google Shares business, nonfiction, marketing
“People who read The Popcorn Report tend to reach for these next.”
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A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century
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Life and Def: Sex, Drugs, Money, + God
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The Numbers Game: The Commonsense Guide to Understanding Numbers in the News, in Politics, and in Life
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We the Media: Grassroots Journalism by the People, for the People
“If you want more of the same (business), start with these.”
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Flash Foresight: How to See the Invisible and Do the Impossible: Seven Radical Principles That Will Transform Your Business
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How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business
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Your Money Ratios: 8 Simple Tools for Financial Security
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Best Practices Are Stupid: 40 Ways to Out-Innovate the Competition
“If it was the marketing that hooked you, try one of these.”
“These start from a similar idea, even if they go somewhere else with it.”
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Trend Following: How Great Traders Make Millions in Up or Down Markets
- Think Like a Futurist: Know What Changes, What Doesn't, and What's Next
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Launch: An Internet Millionaire's Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams
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Oversubscribed: How to Get People Lining Up to Do Business with You