Cover of Understanding Attitudes and Predicting Social Behavior

Understanding Attitudes and Predicting Social Behavior

by Icek Ajzen, Robert L. Heilbroner, Martin Fishbein · 1980

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Core text in attitude courses. Explains "theory and reasoned action" model and then applies the model to various cases.

Subject
sociologysociologyMore like thisLess of this
Audience
adult
Length
medium · 278 pages
Form
essaysessaysMore like thisLess of this

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