Cover of Fables Of Abundance: A Cultural History Of Advertising In America

Fables Of Abundance: A Cultural History Of Advertising In America

Fables of Abundanceranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation, exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and anxieties in the modern United States.

Subject
history
Audience
adult
Length
long · 512 pages

Click a tag to see books like this one that share it.

Read it? Sign in to help tag it.

Liked Fables Of Abundance: A Cultural History Of Advertising In America? Here’s where I’d start.

These suit anyone who liked Fables Of Abundance: A Cultural History Of Advertising In America. Sign in and mark a few books for picks shaped around your own taste.

  1. A Consumers' Republic: The Politics of Mass Consumption in Postwar America Shares history, consumerism, nonfiction
  2. Advertising the American Dream: Making Way for Modernity, 1920-1940 Shares history, consumerism, nonfiction
  3. An All-Consuming Century: Why Commercialism Won in Modern America Shares consumerism, nonfiction, history
  4. Land of Desire: Merchants, Power, and the Rise of a New American Culture Shares history, consumerism, nonfiction

“People who read Fables Of Abundance: A Cultural History Of Advertising In America tend to reach for these next.”

  1. To Serve God and Wal-Mart: The Making of Christian Free Enterprise
  2. Atlantic Crossings: Social Politics in a Progressive Age
  3. Terrible Honesty: Mongrel Manhattan in the 1920s
  4. The End of Victory Culture: Cold War America and the Disillusioning of a Generation

“If you want more of the same (history), start with these.”

  1. What It Felt Like: Living in the American Century
  2. Historians in Public: The Practice of American History, 1890-1970
  3. A Memory Of Solferino
  4. A Short History of Renaissance and Reformation Europe: Dances Over Fire and Water

“Readers describe these the same way.”

  1. Timelines of History
  2. A Very Short History Of The World
  3. The No-Nonsense Guide to World History
  4. The Friar of Carcassonne: Revolt Against the Inquisition in the Last Days of the Cathars

“These start from a similar idea, even if they go somewhere else with it.”

  1. Roots Of American Order
  2. Scientific Advertising
  3. The Long European Reformation: Religion, Political Conflict and the Search for Confirmity, 1350-1750
  4. The Several Lives of Orphan Jack