Author

Don Peppers

12 books

Books

  1. The One to One Future 1993
  2. Extreme Trust: Honesty as a Competitive Advantage 2012
10 more
  1. Managing Customer Relationships 2004
  2. Managing Customer Experience and Relationships 2016
  3. The one to one fieldbook 1999
  4. Life's A Pitch...Then You Buy 2002
  5. Enterprise one to one 1996
  6. Life's a Pitch 1995
  7. Return on Customer 2005
  8. Customer Experience: What, How and Why Now
  9. One to one, B2B 2001
  10. The one to one manager 1999

“If you like Don Peppers, you might like these writers too.”

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  3. Tim Scudder Have a Nice Conflict: How to Find Success and Satisfaction in the Most Unlikely Places
  4. Bernadette Jiwa Marketing: A Love Story: How to Matter to Your Customers
  5. Adam Morgan Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
  6. Stephen Young Micro Messaging: Why Great Leadership Is Beyond Words
  7. Nirmalya Kumar Private Label Strategy: How to Meet the Store Brand Challenge
  8. Scott Bedbury A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century

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