Author
Claude C. Hopkins
6 books
Books
3 more
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Tested Advertising Methods
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The Ultimate Sales Letter: Attract New Customers. Boost Your Sales
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Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone
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How to Write a Good Advertisement: A Short Course in Copywriting
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Positioning: The Battle for Your Mind: How to Be Seen and Heard in the Overcrowded Marketplace