Author

Phil Barden

X

3 books

Books

  1. Decoded: The Science Behind Why We Buy 2013
2 more
  1. Still The Beast Is Feeding: Forty Years of Rocky Horror 2013
  2. iGAAP 2012 2011

“If you like Phil Barden, you might like these writers too.”

  1. Philip Kotler Social Marketing: Improving the Quality of Life
  2. Martin Lindstrom Buyology: Truth and Lies About Why We Buy and the New Science of Desire
  3. David Lewis The Brain Sell: When Science Meets Shopping; How the New Mind Sciences and the Persuasion Industry Are Reading Our Thoughts, Influencing Our Emotions, and Stimulating Us to Shop
  4. Douglas Van Praet Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing
  5. Roger Dooley Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
  6. Byron Sharp How Brands Grow: What Marketers Don't Know
  7. Jack Trout Big Brands, Big Trouble: Lessons Learned the Hard Way
  8. Jennifer Erwitt The Human Face of Big Data

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