Author

Jack Trout

12 books

Books

  1. The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk 1993
  2. Positioning: The Battle for Your Mind: How to Be Seen and Heard in the Overcrowded Marketplace 1980
  3. Marketing Warfare 1985
  4. The Power of Simplicity: A Management Guide to Cutting Through the Nonsense & Doing Things Right 1998
  5. The New Positioning: The Latest on the World's #1 Business Strategy 1995
  6. Jack Trout on Strategy 2004
  7. Big Brands, Big Trouble: Lessons Learned the Hard Way 2001
  8. Repositioning: Marketing in an Era of Competition, Change and Crisis 2009
4 more
  1. Differentiate or Die: Survival in Our Era of Killer Competition 2000
  2. Positioning: The Battle for Your Mind 1981
  3. Jīnī Ga Oshieru Māketingu No Gokui 2002
  4. Horse Sense 1990

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