How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register
Sign in to keep track of books you’ve read and want to read.
With more than 600,000 books in print, nationally bestselling author Jeffrey Fox is back to 'outfox the competition'—this time with counterintuitive advice on how to become a marketing genius n his four previous bestselling business books, Jeffrey Fox has helped readers land great jobs and rise to the top of their professions. Now he turns his contrarian eye to marketing through brand building and innovation. Fox's advice is delivered in snappy, to-the-point chapters that zero in on his creative—and often counterintuitive—advice and features such unforgettable fundamentals as:
Read more
Make a big splash, instead of a lot of little ripples
Always have a pipeline to the president
Own a market, not a mill
The long and short definitions of marketing
There are also provocative 'Instant Marketing Superstar' challenges throughout the book, offering the reader a chance to solve real business problems. In a time of corporate budget cuts, it's more important than ever for all employees to be creative marketers. How to Become a Marketing Superstaris certain to find a place on the shelves of anyone who wants to increase sales in a competitive marketplace.
Liked How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register? Here’s where I’d start.
These suit anyone who liked How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register. Sign in and mark a few books for picks shaped around your own taste.
-
What Clients Love: A Field Guide to Growing Your Business Shares business, marketing, nonfiction -
Marketing Warfare Shares marketing, business, nonfiction -
No B.S. Time Management for Entrepreneurs: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity Shares business, self-help, nonfiction -
Marketer's Toolkit: The 10 Strategies You Need To Succeed Shares marketing, business, nonfiction
“People who read How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register tend to reach for these next.”
-
Free Prize Inside: The Next Big Marketing Idea
-
Millionaire Upgrade: Lessons in Success from Those Who Travel at the Sharp End of the Plane
-
Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others
-
Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
“If you want more of the same (business), start with these.”
“If it was the marketing that hooked you, try one of these.”
-
Consumer Behavior
-
Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
- Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
-
Marketing As Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation
