Cover of The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

Cover: Google Books

The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

Scaling a sales team has long been treated as guesswork, but the author argues it can be planned like an engineering problem. Drawing on years leading sales at a fast-growing software company, he lays out a repeatable system covering how to hire, train, manage and supply leads to salespeople. Each part is built around data, technology and an inbound approach that helps buyers find the company. The book is aimed at founders, sales leaders and investors who want to grow revenue predictably. It presents the method as a practical action plan rather than a theory, and argues that a reliable process can replace reliance on talent alone.

Audience
adult

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