You Must Write a Book: Boost Your Brand, Get More Business, and Become the Go-To Expert
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Honoree Corder argues that a published book can do more for a professional than a business card ever could. Written for entrepreneurs, coaches and consultants, this guide walks readers through turning their expertise into a book that establishes credibility and attracts clients. It covers choosing a topic, organizing ideas, writing and publishing, and then using the finished book as a tool for marketing, speaking and generating new business. The tone is practical and encouraging, with step-by-step advice aimed at people who want their knowledge to open doors.
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