Author

Erik Du Plessis

2 books

Books

  1. The Advertised Mind: Ground-Breaking Insights Into How Our Brains Respond to Advertising 2005
1 more
  1. The branded mind 2011

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  7. Kotaro Sugiyama The Dentsu Way: Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency
  8. Dave Trott Predatory Thinking: A Masterclass in Out-Thinking the Competition

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