Author
Paul Roetzer
3 books
Books
“If you like Paul Roetzer, you might like these writers too.”
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Seth Godin
Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You.
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Faith Popcorn
Eveolution: Understanding Woman--Eight Essential Truths That Work in Your Business and Your Life
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Flip the Funnel: How to Use Existing Customers to Gain New OnesJoseph Jaffe Flip the Funnel: How to Use Existing Customers to Gain New Ones
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Wayne D. Hoyer
Consumer Behavior
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Bernadette Jiwa
Marketing: A Love Story: How to Matter to Your Customers
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Jack Trout
The New Positioning: The Latest on the World's #1 Business Strategy
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Harvard Business School Press
Marketer's Toolkit: The 10 Strategies You Need To Succeed
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Michael Tasner
Marketing in the Moment