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Author
Frederick F. Reichheld
3 books
Books
The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value
1996
2 more
Loyalty Rules!: How Today's Leaders Build Lasting Relationship
2001
The quest for loyalty
1996
“If you like Frederick F. Reichheld, you might like these writers too.”
Seth Godin
Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
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Co-Opetition
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Karaoke Capitalism: Managing for Mankind
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Different: Escaping the Competitive Herd
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Treasure Hunt: Inside the Mind of the New Consumer
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The Anatomy of Buzz: How to Create Word of Mouth Marketing
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The Mirror Test: Is Your Business Really Breathing?
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