Tested Advertising Methods
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The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.
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These suit anyone who liked Tested Advertising Methods. Sign in and mark a few books for picks shaped around your own taste.
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My Life in Advertising and Scientific Advertising Shares marketing, business, advertising -
Breakthrough Advertising Shares marketing, business, copywriting -
Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone Shares marketing, business, copywriting -
Ogilvy on Advertising Shares marketing, business, advertising
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How to Write a Good Advertisement: A Short Course in Copywriting
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Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy from One of America's Top Copywriters and Mail Order Entrepreneurs
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The Ultimate Sales Letter: Attract New Customers. Boost Your Sales
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Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing
