Author

Robert J. Dolan

1 book

Books

  1. Power Pricing: How Managing Price Transforms the Bottom Line 1997

“If you like Robert J. Dolan, you might like these writers too.”

  1. Reed K. Holden Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table
  2. Dan S. Kennedy No B.S. Price Strategy: The Ultimate No Holds Barred Kick Butt Take No Prisoner Guide to Profits, Power, and Prosperity
  3. Seth Godin Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You.
  4. Thomas T. Nagle The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
  5. Paul Roetzer The Marketing Performance Blueprint: Strategies and Technologies to Build and Measure Business Success
  6. Barbara E. Kahn Global Brand Power: Leveraging Branding for Long-Term Growth
  7. Theodore Levitt Marketing Myopia
  8. Bernadette Jiwa Marketing: A Love Story: How to Matter to Your Customers

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